Pink Boom Truck from Manitex and Dealers Helps Raise Breast Cancer Awareness

November 13, 2018 - Manitex International Inc., Bridgeview, Illinois, has unveiled a Manitex 22101S boom truck with custom graphics to help support the fight against cancer.

October was breast cancer awareness month. In support of that, Manitex and several of its dealers have customized a Manitex boom truck for the 2018 TCI Expo in Charlotte, North Carolina.  

After the event ends on Saturday, November 10, the special unit will immediately go into service wearing its distinct colors. 

Manitex will donate the excess contributions from its dealers and customers to the local Charlotte chapter of the Susan G. Komen foundation for furthering breast cancer research.

Steve Kiefer, president and CEO of Manitex, commented, “Continuing to build awareness and commitment to identifying the risks and symptoms, developing more effective treatments, and ultimately cures of this killing disease, our dealers and partners relish the opportunity to work together and join the fight to find a cure.”