Marten Joins Reynolds Equipment as VP of Business Development

July 6, 2023 - Amy Marten has joined Reynolds Equipment, Deforest, Wisconsin, as vice president of business development. 

One of her key focuses is growing Reynolds’ sales and rentals of tower cranes and hoists in Minnesota.

Another is supporting customers by offering assembly and disassembly, tie-in, and climbing service on all tower cranes with the work performed by Reynolds’ ironworker crew and factory-trained technicians.

During nearly 10 years in the crane industry Marten has excelled in marketing and sales roles with a leading manufacturer, where her experience included extensive work with self-erecting and top-slewing tower cranes.

Reynolds Equipment is focusing on growth to meet the market’s increasing demand for dealer-supported brands, crane rental, and support from an experienced service team.

“Reynolds is a sixth-generation family-owned business that has been focused on respect, hard work, and defining opportunity for 135 years,” said Mark Reynolds, president of the company. “Over the past few years, we have expanded our portfolio from full-service crane rental and rigging to many dealer partnerships offering sales, rental, parts, and factory-training service.”

Added Reynolds, “ We are excited to add Amy to the team in order to provide the quality equipment and support that helps customers perform every job successfully and grow their business.”

Marten holds an MBA in project management from Lakeland University and is studying to be LEED Green Certified.